Southeast Asia Market Lead

Jawatan Kosong Southeast Asia Market Lead di [SYARIKAT]



Who We Are:

Be ready to learn and make an impact from Day One.

Founded in 2014, Prenetics is a major global diagnostics and genetic testing company with the mission to bring health closer to millions of people globally and decentralize healthcare by making the three pillars — Prevention, Diagnostics and Personalized Care — comprehensive and accessible to anyone, at any time and anywhere.

We are led by visionary entrepreneur, Danny Yeung, with operations across nine locations globally, including the United Kingdom, Hong Kong, India, South Africa, and Southeast Asia. Most recently, Prenetics made international headlines on May 18th 2022 to become Hong Kong’s First Unicorn to publicly list on the NASDAQ with the ticker symbol of “PRE”.

From our beginnings and expertise in consumer genetic testing (‘CircleDNA’), we have now expanded into colorectal cancer screening; providing C OVID-19 testing (‘Project Screen’), rapid point of care and at-home diagnostic testing and medical genetic testing.

At Prenetics, we are on a journey to build the future of healthcare together. Join us if you are ready to bring health closer to people and be challenged to grow further!

Job Description:

We are looking for a self-motivated, dynamic and results-driven Market Lead to help expand CircleDNA into Southeast Asia (SEA) – Singapore, Malaysia, Thailand. As the Market Lead, you will be responsible for developing and executing a strong marketing strategy that will drive business growth and market penetration. You will also be responsible for P&L ownership and achieving a growth target of 2-3X in the next few months. This is an exciting opportunity for a highly motivated individual with a proven track record of success in marketing and business development.

As the Market Lead, you will have a unique opportunity to make a direct and lasting contribution to our hyper-growth stage company that is disrupting the healthcare industry. Through your leadership, you will play a critical role in driving business growth, market penetration, and brand recognition, while shaping the future of our company and making a positive impact on the lives of our customers.

Key Responsibilities:

·      Develop and execute a comprehensive marketing strategy that will drive business growth and market penetration in Southeast Asia

·      Own the P&L for the region and work towards achieving growth targets set for 2023 Brainstorm and execute on meaningful partnerships that align with the company’s goals and values

·      Explore offline pop-up experiences and other opportunities to increase brand visibility and engagement

·      Develop end-to-end strategies that align with company goals and ensure execution excellence

·      Build and manage relationships with key influencers and media outlets to drive brand awareness and engagement

·      Localize content to resonate with relevant target audiences and ensure consistent messaging across all channels (including opening up new channels that are frequently used by the target audience)

·      Collaborate with cross-functional teams (product, sales, etc.) to ensure alignment and execution of marketing initiatives

·      Stay up-to-date with industry trends and best practices to drive innovation and continuous improvement

·      Fully remote role, reports into the Marketing HQ in Hong Kong


·      Bachelor’s degree in Marketing, Business, or related field

·      5+ years of experience in marketing and business development in 2+ SEA markets; preferably with a western D TC start-up entering the market

·      Proficiency in both written and spoken English and at least one other relevant language (Bahasa Malaysia, Mandarin, Thai, Tagalog)

·      Strong leadership skills and ability to work in a fast-paced, entrepreneurial environment

·      Excellent communication and interpersonal skills

·      A strong understanding of and experience working on relevant social channels and outlets

·      Experience in influencer and PR marketing

·      Demonstrated success in developing and executing marketing strategies that drive business growth

·      Strong analytical skills and ability to use data to inform decision-making

·      Team player with demonstrated ability to lead and coordinate cross-functional projects from strategy and planning to execution and follow-through

·      Strong sense of responsibility, accountability, and autonomy

·      Ability and willingness to adapt to a quick-moving and ever-changing environment; can “turn on a dime” to make important decisions based on new developments and insights to ensure the best possible results for any project

·      Attention to detail and strong organizational skills

·      Can-do attitude with a desire to learn, pick up new skills, and help support others when needed

If this sounds like a great opportunity for you, we would love to hear from you. Please submit your resume and cover letter for consideration.


Get to know us; Get to know our DNA!

As a genetics testing company, we are proud to share what makes us Prenetics. Simply put, our DNA is P-R-E-N-E-T-I-C-S! See what each word of our company name means:


Our DNA is P-R-E-N-E-T-I-C-S. See what each word of our company name means:


·      You love what you do and accomplish amazing result

·      You spread positivity, bring enthusiasm to work and inspire team members

·      You drive team toward specific goals, even when they seem unlikely or difficult


·      You embrace changes and be able to drive through uncertainty, ambiguity and uncomfortable situations

·      You bounce back quickly from setbacks and challenges

·      You are persistent and determined to achieve the desired outcome


·      You trust others to play their positions well like an elite sports team

·      You foster a strong team spirit while encouraging others to take initiatives and risks

·      You create a space to allow team to grow and hold each other accountable


·      You are trustworthy and lead by example

·      You are consistent in your message and action all the times

·      You deliver what you have promised


·      You challenge your own comfort zone and always outperform yourself

·      You make meaningful and amazing impact to the world

·      You dare to take risks and you move fast


·      You are completely honest and committed to giving candid feedbacks, no matter how challenging it might be

·      You share ideas, knowledge and skills that empower others and create access to information with the wider team

·      You share wins and failures openly


·      You make sound judgement and come up with solutions that are creative and smart. Copy when feasible

·      You challenge the status quo and question things that could be done differently for better. Modify the wheel if you can’t change it

·      You think outside of the box and make value-based innovation


·      You articulate your thoughts and ideas effectively and respectfully

·      You know your audience and talk in a way they want to be told

·      You make sure communications happens, no matter where you are


·      You put the needs of others before one’s own and find ways in helping other to succeed

·      You focus on team wins than personal wins and share credits

·      You act in the company’s best interest

We are Prenetics, our people make us who we are

Maklumat Tambahan Jawatan Kosong

Tahap Pekerjaan : Manager
Kelayakan : Sales/Marketing, Marketing/Business Dev
Pengalaman Kerja : 5 years
Jenis Kerja : Full-Time
Pengkhususan Kerja : Sales/Marketing, Marketing/Business Dev / 503, 139

Maklumat Syarikat Majikan, [SYARIKAT]

Prenetics Limited

Prenetics is a leading genomics and precision oncology company dedicated to transforming patient care through advanced genomic and molecular technologies. Our new business focus is on precision oncology, specifically on early detection and treatment. We recently acquired ACT Genomics, the only Asia-based company to receive FDA clearance, has enabled us to expand our capabilities and offer comprehensive cancer solutions to patients worldwide.

Maklumat Tambahan Syarikat [SYARIKAT]

Saiz Syarikat : 51 – 200 Employees
Masa Pemprosesan Permohonan : 23 days
Industri : Healthcare / Medical
Elaun dan Lain-lain : Regular hours, Mondays – Fridays, Business (e.g. Shirts), Annual Leave, Bonus
Lokasi : Kuala Lumpur