Performance Marketing Specialist | Malaysia

Jawatan Kosong Performance Marketing Specialist | Malaysia di [SYARIKAT]

KETERANGAN JAWATAN KOSONG

Welcome to MultiBank Group; a global financial pioneer established in 2005 in California and now proudly headquartered in Dubai, UAE. We excel in providing cutting-edge trading technology, unparalleled liquidity, and exceptional customer service, offering an extensive range of financial products such as Forex, Metals, Shares, Indices, Commodities, and Cryptocurrency CFDs.

Join our thriving community of over 1 million clients across 90 countries, contributing to a daily trading volume exceeding US$ 12.1 billion. As a heavily regulated (11 financial regulators across 5 continents), award-winning, and reliable financial institution, MultiBank Group is devoted to innovation, excellence, and empowering our clients to achieve their financial goals.

Seize the opportunity to work with a rapidly growing, world-class team spanning more than 20 countries, driven by innovation, collaboration, and customer focus.

Role Overview

We are currently seeking an experienced and results-driven Performance Marketing Specialist with expertise in all social media channels including Meta, LinkedIn, TikTok, Twitter, Youtube platforms, PPC, and programmatic advertising to join our growing marketing team. In this role, you will be responsible for developing and executing performance marketing strategies that drive customer acquisition, engagement, and growth on digital platforms. This is an exciting opportunity for a marketing professional with a proven track record of success in all types of performance marketing channels.

Key Responsibilities:

• Develop and implement performance marketing strategies focused on customer acquisition, engagement, and revenue growth on marketing channels.
• Generate leads globally to trade Forex (FX), Crypto products, Shares, Metals and other CFDs through performance marketing.
• Develop and execute B2B/B2C cross-channel marketing campaigns in Asia to drive new user acquisition.
• Drive strategy to grow existing SEM channels, as well as strategy for testing and growing new paid marketing channels.
• Manage and optimize Ads campaigns, including sponsored content and display ads, to maximize ROI and achieve KPIs.
• Utilize Performance Analytics and other data analysis tools to track and analyze campaign performance, making data-driven recommendations for improvements.
• Oversee and optimize PPC and programmatic advertising campaigns across various channels.
• Collaborate with the marketing team to align performance marketing initiatives with overall marketing objectives and strategies.
• Stay up-to-date on the latest Ads features, PPC, programmatic advertising best practices, and industry trends to ensure our campaigns remain competitive and effective.
• Manage budgets and allocate resources effectively to achieve performance marketing goals.
• Identify and leverage opportunities for collaboration with partners, influencers, and other channels to expand our reach and drive growth.
• Measure the success of every social media campaign and adjust strategies accordingly.
• Develop integrated marketing plans ensuring effective briefing and supporting development of channel specific roadmaps; across internal performance team and external agencies, including but not limited to: PPC, SEO, Display, Social Media, Native, Video, Audio, Affiliates, ASO, ASA, UAC, Offline, Partnerships, others.

Qualifications:

• Bachelor’s degree in Marketing, Digital marketing, or a related field.
• A minimum of 3 years of experience in performance marketing, with a focus on

Meta, LinkedIn, Twitter, Youtube and TikTok.

• Digital marketing certifications are strongly preferred.
• Excellent analytical and data-driven decision-making skills.
• Strong communication and presentation skills, with the ability to convey complex information clearly and effectively.
• Ability to work collaboratively within a team and independently with minimal supervision.
• Experience in the financial services industry, particularly Forex/FX and Crypto markets, is a must.

Requirements:

• Proven track record of managing and optimizing Ads campaigns, PPC, and programmatic advertising to achieve KPIs and drive growth.
• Expertise in all types of performance marketing analytics tools.
• Familiarity with other performance marketing channels, such as Google Ads/Display/YouTube, social media channels such as Facebook Ads, Twitter, LinkedIn, Taboola, Outbrain, and other Programmatic platforms.

Benefits:

• Exciting work challenges

• Collaborative work environment

• Career advancement opportunities

• Market-based salary

Become a part of our diverse, world-class team, collaborating with multicultural professionals from around the globe. Make a lasting impact in the financial industry and grow your career with MultiBank Group!

Maklumat Tambahan Jawatan Kosong

Tahap Pekerjaan : Not Specified
Kelayakan : Sales/Marketing, Digital Marketing
Pengalaman Kerja :
Jenis Kerja : Full-Time
Pengkhususan Kerja : Sales/Marketing, Digital Marketing / 503, 203

Maklumat Syarikat Majikan, [SYARIKAT]

Maklumat Tambahan Syarikat [SYARIKAT]

Saiz Syarikat :
Masa Pemprosesan Permohonan :
Industri :
Elaun dan Lain-lain :
Lokasi : Kuala Lumpur
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