Digital Marketing Specialist

Jawatan Kosong Digital Marketing Specialist di [SYARIKAT]

KETERANGAN JAWATAN KOSONG

You must like the sun, sea and beach for this role. We are seeking a dynamic and talented individual to join our team as Digital Marketing Specialist to tell the world how beautiful Pulau Mantanani in Sabah is!

In this role, you will be responsible for managing our social media presence, executing digital marketing campaigns, and maintaining our company website using WordPress. The ideal candidate should have a passion for the outdoors, possess strong marketing skills, and be proficient in social media management, digital advertising, and WordPress website administration.

Responsibilities:

• Propose, develop and implement a comprehensive social media strategy to increase brand awareness, engagement, and traffic to our island travel agency’s social media platforms (Facebook, Instagram, Twitter, YouTube, etc.).
• Create engaging and visually appealing content (text, images, and videos) for social media channels, highlighting the natural beauty and outdoor activities offered by our island destinations.
• Regularly monitor and analyse social media metrics and key performance indicators (KPIs) to evaluate the effectiveness of our social media efforts and make data-driven recommendations for improvement.
• Manage and moderate user-generated content, comments, and inquiries on social media platforms, ensuring timely and professional responses.
• Plan, execute, and optimize digital marketing campaigns across various channels, including search engines, social media advertising, email marketing, and display advertising.
• Conduct market research and competitor analysis to identify trends, opportunities, and strategies to enhance our digital marketing efforts in the outdoor travel industry.
• Collaborate with internal teams (such as graphic designers, content writers, and photographers) to create compelling marketing materials for digital campaigns.
• Maintain and update our company website using WordPress, ensuring its functionality, responsiveness, and search engine optimization (SEO).
• Create and publish engaging blog posts related to outdoor activities, travel tips, and island destinations.
• Monitor website analytics and performance, and implement strategies to improve website traffic, user engagement, and conversion rates.
• Stay up-to-date with industry trends, best practices, and emerging technologies in social media marketing, digital advertising, and WordPress website administration.
• Prepare regular reports on the performance of social media and digital marketing campaigns, as well as website analytics, and present findings to management.
• Provide technical support and troubleshoot any issues related to our company website, WordPress plugins, or integrations.

Qualifications:

• Bachelor’s degree in Marketing, Communication, or a related field.
• Proven work experience as a social media specialist, digital marketing specialist, and WordPress administrator.
• Strong understanding of social media platforms, their respective audiences, and best practices for engagement.
• Proficiency in using social media management tools (e.g., Hootsuite, Sprout Social), digital marketing platforms (e.g., Google Ads, Facebook Ads Manager), and WordPress administration.
• Excellent written and verbal communication skills with a keen eye for detail and storytelling ability.
• Familiarity with social media analytics and tracking tools (e.g., Facebook Insights, Google Analytics) to measure and report on campaign performance.
• Experience in creating and managing digital advertising campaigns (e.g., Google Ads, Facebook Ads) and knowledge of SEO principles.
• Passion for outdoor activities, travel, and a good understanding of the tourism industry.
• Strong organizational skills and the ability to manage multiple projects and deadlines simultaneously.
• A proactive and self-motivated individual who can work independently as well as collaboratively in a team environment.

If you are passionate about the outdoors, have a strong marketing acumen, and possess the necessary skills in social media management, digital advertising, and WordPress administration, join our team to showcase the beauty of our island destinations and inspire travellers to embark on unforgettable outdoor adventures. We welcome visitors to our beautiful island and country from our office in Kuala Lumpur.

Maklumat Tambahan Jawatan Kosong

Tahap Pekerjaan : Senior Executive
Kelayakan : Sales/Marketing, Digital Marketing
Pengalaman Kerja : 3 years
Jenis Kerja : Full-Time
Pengkhususan Kerja : Sales/Marketing, Digital Marketing / 503, 203

Maklumat Syarikat Majikan, [SYARIKAT]

Reluxe “Experience the Difference”

A new born brand in the tourism industry especially in the Sabah tourism. The group of companies own Resort Suites & Stay, Exclusive Bar & Lounge, Recreation Leisure & Sports and Property Management.

• Reluxe De Vacation (travel agency) owns passenger boats and operates watersports like snorkeling, seawalking and diving at Kota Kinabalu’s nearby islands such as Mantanani Island, Mamutik Island and Mengalum Island. 

• Reluxe De Mantanani owns and operate Resort (Chalet Villa) in Mantanani Island. 

• Reluxe De Palm Bar, a lively bar and restaurant in Semporna Island, Sabah.

Maklumat Tambahan Syarikat [SYARIKAT]

Saiz Syarikat : 51 – 200 Employees
Masa Pemprosesan Permohonan :
Industri : Travel / Tourism
Elaun dan Lain-lain : Miscellaneous allowance, Medical, Sports (e.g. Gym)
Lokasi : Kuala Lumpur
Lamar Sekarang!